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	Marketing Tools of Selling and Buying a Real Property Eliášová, Barbora ; Kristenová, Lenka (referee) ; Chalupský, Vladimír (advisor) The thesis deals with analysis of marketing tools utilization in specific conditions of real estate agencies. The proposal for application of up-to-date marketing methods in selling of property will be a part of the thesis, too. Detailed record
	Marketing Tools of Selling and Buying a Real Property Eliášová, Barbora ; Kristenová, Lenka (referee) ; Chalupský, Vladimír (advisor) The thesis deals with analysis of marketing tools utilization in specific conditions of real estate agencies. The proposal for application of up-to-date marketing methods in selling of property will be a part of the thesis, too. Detailed record
	Marketing Research of Customer Satisfaction in the Area of the Services B2B Vlčková, Michaela ; Lupalová, Mária (referee) ; Šimberová, Iveta (advisor) The master thesis is focused on a new industry of marketing – customer experience in the field of telecommunication services B2B. The theoretical part describes, analyzes and summarizes the basic concepts of information sources in the literature concerning the topic of customer satisfaction. In the analytical part the general theoretical basis and internal information of Vodafone Czech Republic are used for marketing research. On the base of obtained information are created proposals for Sales and Care deparments of B2B clients to increase customer satisfaction. Detailed record

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